- Current UK policy priorities, e.g. see the 'Beyond Smoking Kills' report.
- Greater regulation of all products containing tobacco and nicotine.
- Greater tax and/or smuggling measures in the UK.
- Tackling health inequalities and addressing the needs of groups with particularly high rates of tobacco use.
Most smokers who quit successfully do so spontaneously, without planning or support. However, most will make multiple 'spontaneous' attempts to quit before succeeding to long term abstinence from smoking. Treatments such as nicotine replacement therapy increase the chances of quitting; it is therefore logical to try to find ways of encouraging those making a spontaneous quit attempt to use additional sources of support.In other words, give nicotine therapy to people who are trying to 'quit' unaided even though 'most smokers who quit successfully do so spontaneously, without planning or support'. Has the researcher seen this gem from Action on Smoking and Health, 16 July 2010:
We know NRT can improve people's chances of giving up smoking, but it doesn't mean you won't start smoking again. In one study, 9 in 100 people quit smoking for a year with the help of NRT, but only 5 in 100 were non-smokers eight years later.Other ongoing research projects include plain packaging, tobacco display and much more on cessation. You can read the future of tobacco control here.